Problem: Starting my six-month co-op at Marshalls in the midst of Covid meant its already cost-conscious customers were feeling even less motivated to shop.

Solution: Experiment with new layouts, seals, and graphic elements to incorporate even more savings messaging while seamlessly maintaining the fun vibe of summer

Marshalls Summer
of Savings

digital design work experience

•

digital design work experience •

I challenged myself to step away from the standard email template with my over 50 email designs created during my time at Marshalls.

Emails

Swim Email.png
Shoe-Email.gif
Dress Email.png

I consistently experimented with new ways to combine copy and imagery to give the Masrhalls site a fresh update each week. Below is a snapshot of the June 2022 site with assets created solely by me.

Weekly Website Updates